Author: Webmart

Quick Printing Guide: saddle-stitching   Saddle-stitching is a cost-effective method used after the printing process to bind together pages of items such as catalogues, brochures or magazines. Once the item has been printed, it is typically fed into stitcher where the stitching process is automated – binding...

Green Print & Paper Procurement – Good for Business and the Environment   Printing Brain would like to welcome guest blogger, PEFC Director Hilary Khawam to the site. Being the independent souls we are, we’d like to point out that FSC are equally esteemed and trusted in...

Webmart's Glossary of Printing Terms   Thanks to our friends & colleagues in the UK Printing Industry, we have compiled a list of technical printing terms which you can refer back to if anyone tries to bamboozle and confuse you! It was originally compiled circa 1998, and...

How to achieve Eco-friendly Direct Mail   We'll cover:   Using sustainable papers with FSC and PEFC Enviromail - how make your direct mail distribution climate positive (for free)   We believe that direct mail can be one of the most environmentally responsible channels of communications available to the modern...

Where’s the best place to buy print?   When you have a particular print job in mind, it’s important to look at which printing process will give you the quality you need at the most cost effective price. Each Print project is different and has to be first assessed...

Monitors - what you see isn't what you get   Why what you see on screen isn’t what you get when you print. It can be confusing when you’re looking at a design on your monitor screen, because the colours you see on the computer screen won’t be...

Green Printing – paper choice   It makes sense to be as environmentally sensitive as possible with any print production – for a variety of pretty obvious reasons (which we won’t get into here!) So taking environmental responsibility as a given, then one of your most important...

Webmart Quick Guide - How to find a quality print supplier   Choosing the right printer can be very tricky. It can be so tricky, that many people give up trying to assess new suppliers and either buy from who they’ve always bought from (big mistake No.1)...

About   Webmart’s Printing Brain is a place for Print Buyers, Marketers and people who use print to get their impartial information. Our information is entirely impartial and independent - and we mean to keep it that way. The reason? Our business is built on advising customers...