Author: Webmart

If you buy point of sale items such as printed posters or window/product stickers, you may well be interested in this great product innovation. Traditional paper-printed posters have been around since the ark (if not, before) and are a totally effective communications materials and a really...

In colour management part 1, we looked at how it's tricky to accurately view printed colours and how, if faithful colour reproduction is important to your catalogue, you need to view colours in a controlled environment. We now look at the first stages of getting colour...

Publishers and marketers* are always looking for great ways to make their products stand out on the shelf, desk or coffee table (or wherever else they're put). Well, the creative use of thermochromic inks and varnishes is an interesting technology which can really help you...