Webmart's ECMOD Presentation with the Prince's Trust Print and Direct Mail's role in Online Search and Conversion We were invited along to speak at the latest ECMOD Conference in the Business Design Centre in Islington. The topic was one that's dear to many of our client's hearts...
It's Waterproof. It's Greaseproof. It's Stone Paper! It’s a rare day that you discover something entirely new in the paper market, but the other day we came across something new and exciting that’s a complete revolution in paper construction. Its name? Stone Paper! You may know that many...
Your Two Minute Guide to High Impact Electronic Posters High Impact Electronic Posters. Sound pretty impressive eh? Well, that’s because they are pretty impressive. They’re new, incredibly eye-catching and make products & messages really stand out from the background. If you’re searching for a new and...
Product and Packaging Prototyping Here's a New Service for Webmart customers. You may (or may not!) know that Webmart can produce your printed packaging materials as well as your print. Whether it's a one-off needed for proofing before you go to manufacture or a run of millions...
What Personalised Printing can do for Your Customers! What is Personalised Print? Personalisation is a way to use your customer data (such as profiling or purchase history data) to customise the content of the print you produce. Personalised printing enables you to tailor each printed item to...
What's Eco Friendly & Drives up Response Rates? Introducing Seed Paper! Paper that Grows into Flowers!? Nope, we’ve not been taking psychedelic drugs – there is actually such a thing as paper that grows into flowers! We’ve been playing around with it in the Webmart Yellow Shed and...
How Print Marketing Drives Online Search & Conversion Print Consultant extraodinaire Greg Warner gives a 3 minute presentation on how print drives online engagement and conversion, with a close look at some interesting research relating particularly to brochures and catalogues. Call Webmart: 01869 366931 Link to Infographic or...
The Future of Printing? Landa Nanography launch at Drupa. A few Webmarteers attended Drupa Print Expo this year in Dusseldorf. The standout event that everyone came back talking about was the launch by Benny Landa of his new Nanographic printing presses. Nanography is the term coined for...
Innovation in Print: Scented Varnishes What are they? Scented varnishes are thin, transparent coatings that are laid over a piece of print. The varnish contains tiny micro-capsules of scent which are broken when rubbed, allowing the scent to be released into the air. Uses for the Marketer The great...
Printed Face Paints - Print Innovation that's Great for Direct Mail If you're reading this, you'll probably know that Direct Mail is a great way to communicate straight to your customers (if you don't understand the power of Direct Mail yet, why not dive into some...
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