Printbrain

10 Steps to Brochure Design and Brochure Printing Effectiveness   Brochures are a great sales tool for businesses of all shapes and sizes. Whether they're a point-of-sale giveaway, for mail order or for sales support, they're very much your flexible friend. Many smaller businesses have particular challenges when...

Paper Prices – will they stop rising?   Over the past months paper prices have gone in one direction – upward. Just like the whole global economy was shaken to the core by the pandemic, it has seemed that as the first day of January, April, July...

Direct Mail v Email = DM wins (again!)   How direct mail outperforms email for cold and warm acquisition campaigns   When you’re trying to work out where to spend your marketing budget, it’s tempting to focus on digital. After all, when everyone's spending their time with their noses...

Get tactile and high impact – using brand new digital Scodix technology   If you want to add foiling, embossing or varnishing to a print project, you’d normally find it only cost-effective for long print runs, and you’d need to allow time for a lengthy set-up process....

7 Ways to Improve Catalogue Return on Investment (ROI) - at CatEx   We're always looking to help our customers improve their ROI - it's what we do! It's a few years ago now, but Webmart CEO Simon popped over to the CatEx shindig at Lords to present...

Webmart top tip - a quick way to increase email sign up rates   Our print consultants always have their collective ears to the ground to find new ways to drive up response rates from print marketing campaigns. Here's a great - and mega cost-effective - way...

Webmart Print Innovation Gallery   We'll add pictures of print innovations to this image gallery as we discover them. If you've seen anything else you think we should add, we'd love you to get in touch using the contact us form. [gallery ids="4104,1638,1754,4084,4089,4099,4096,4102,4107,4121,4141,4183,4159" orderby="rand"]   ...

Print's Killer App? Introducing Pocket Cards.   There are a few features of print which can make it really difficult for other types of communication to compete. Things like cost, durability, portability, convenience, ease of use can all mean that e-equivalents aren't as attractive to the average...

Glow in the Dark Inks   We're always looking for ideas that might give our customers' campaigns that extra bit of impact, and glow in the dark inks can really add to the appeal of your print. They're fun and vibrant and have a real retro-appeal, and...