Webmart’s tip sheet – useful info when ordering brochures, magazines or catalogues
If you buy a brochure, magazine or catalogue for your business, then you might find our handy cheat sheet comes in useful. We’re
13 April, 2016Get tactile and high impact – using brand new digital Scodix technology
If you want to add foiling, embossing or varnishing to a print project, you’d normally find it only cost-effective for long print runs,
15 January, 2015Print’s Killer App? Introducing Pocket Cards.
There are a few features of print which can make it really difficult for other types of communication to compete. Things like cost, dur
20 December, 2012Glow in the Dark Inks
We’re always looking for ideas that might give our customers’ campaigns that extra bit of impact, and glow in the dark inks
19 December, 2012Royal Mail Changes 2nd Jan 2013
Royal Mail have announced that from 2nd January 2013, all PPI (that’s Printed Postage Impressions) will need to use their modifie
18 December, 2012It’s Waterproof. It’s Greaseproof. It’s Stone Paper!
It’s a rare day that you discover something entirely new in the paper market, but the other day we came across something new and exciti
26 September, 2012Innovation in Print: Scented Varnishes
What are they? Scented varnishes are thin, transparent coatings that are laid over a piece of print. The varnish contains tiny micro-ca
10 May, 2012Best Practise in Catalogue Printing 2: Post-Production & Innovation
In Part 1 we had a quick look at how pre-production can be an incredibly useful phase of any catalogue printing project as it clarifies
03 November, 2011POS and Poster Printing Innovation. Clean up your act with Static Cling.
If you buy point of sale items such as printed posters or window/product stickers, you may well be interested in this great product inn
18 October, 2011Catalogue Printing Masterclass. Getting the Colour you Need (Part 2 of our look at Colour Management)
In colour management part 1, we looked at how it’s tricky to accurately view printed colours and how, if faithful colour reproduc
11 October, 2011Magazine Printing Guide: A Great Way to Stand-out on the Shelf. Use Thermochromic Inks & Varnishes
Publishers and marketers* are always looking for great ways to make their products stand out on the shelf, desk or coffee table (or whe
04 October, 2011A Quick Printing Guide: Folding
If you use print for marketing purposes, then a decent understanding of your folding options is key for all kinds of reasons. Firstly,
07 September, 2011Press Pass Top Tips: Print Buying Help and Advice
If you’re printing a project with a new, untried, printer or printing an item for the first time, it’s likely that you̵
26 August, 2011Direct Mail Printers’ Guide to QR Codes, Data Matrix Codes and Microsoft Tags
What are they? Small printed codes added to print which customers with smartphones can scan and which redirects them, through their pho
03 August, 2011A Look at Print Management Companies UK
Print Management Companies UK – what do they do? There are a number of different types of businesses who call themselves Print Ma
18 July, 2011Print Finishing: Embossed Business Cards
Embossing is a process where a metal stamp is pressed against a piece of paper to create a raised impression on it. It’s traditio
07 July, 2011A Beginners Guide to Web Offset Printers
We’ve produced a 2 minute guide to web offset printing before, explaining how the process works. Here, we take a look at web offs
05 July, 2011Thermographic or Thermography Printing
The term thermographic or thermography printing is a bit of a misnomer to the non-printer as it’s actually a way of producing rai
30 June, 20113 Lessons from Direct Mail Printers
Direct Mail is a favourite of marketers because it’s relatively straight forward to calculate a direct ROI from it. Check out our
28 June, 20114 Tips to Effective Print Advertising Design
Advertising in printed magazines can be very effective. But there’s a real art to creating the most effective print advertising d
24 May, 2011The Price of Insert Printing: The Science of Print Procurement.
When we previously looked into the Price of Printed Brochures we found that by requesting prices for the same specification of brochure
18 May, 20115 Tips for Specifying Print for an Estimate: a Print Procurement Guide
Whether you’re new to buying print or a print procurement expert, there’s lots of things to think about when requesting an
17 May, 2011Colour Bars, Trim Marks and Registration Marks: More Information from inside Printing Companies.
At Printing Brain, we’re always looking to demystify print. So today, we look at 3 elements that are often confusing to anyone ou
03 May, 2011Papers for Printing: Most Popular Paper Weights for 6 Printed Products.
Here’s a quick guide to some of the most popular paper weights used for a range of different product types. The data is taken fro
14 April, 2011Print Buying/Selling and the Price of Print Part 2. Data Analysis.
We developed our in house print buying/sourcing platform throughout 2007 and by 2008 our testing procedures finally came to and end and
06 April, 2011Lenticular Printing: and the Brave New World of 3D Printing
3D is very much in vogue at the moment and I have to admit I’m a sucker for it. The Nintendo 3DS is an amazing piece of kit, 3D a
05 April, 2011Augmented Reality. The Next Big Thing in Print and Print Marketing?
What is Augmented Reality? Augmented Reality (or AR) is a technology that allows a camera on a webcam or mobile phone to overlay a pict
30 March, 20118 Steps to Brochure Design and Brochure Printing Effectiveness
Brochures can be a great sales tool for businesses of all shapes and sizes. Whether they’re a point-of-sale giveaway, for mail or
28 March, 2011Security Printing – Printing your own Cheques
There can be plenty of reasons why you might want to create your own branded cheques for your business. Especially on a day like today
18 March, 2011Artwork for Print: When PDFs go Bad
In a previous look at providing PDFs to your printer, we deduced that if you don’t provide artwork to your printer as a PDF file,
16 March, 2011Artworking for Print – How to Deliver Artwork to your Commercial Printer
To those of us who don’t use PDFs for artworking, a PDF is a PDF is a PDF. They’re all the same, surely? But say that to a
09 March, 2011The Best Place to Buy Print. Print Management, Commercial Printer, Online or High Street Printer?
Buying print can be fraught. There are several million variants on every print specification. There a number of different printing proc
02 March, 2011Specifying your Print and our Free Print Specification Form: a Guide to Commercial Printing
I recently quizzed our team of print project managers for the top 6 most common mistakes to avoid when managing a print project. It was
23 February, 2011Putting your Brand into Print (Part 2)
In Part One, we waxed lyrical about the effectiveness of print in brand-reinforcement – but, now it’s time to get specific. Here’
17 February, 2011Putting your Brand into Print (Pt 1)
If the average person in the western world really does come into contact with about 4000 brands per day, then business owners really do
14 February, 2011Top 6 Worst Mistakes to Avoid in Managing Print Projects
Here are our top 6 commonly made mistakes that can all lead to late projects, increased costs and sleepless nights – as told by someone
10 February, 2011Finding a New Supplier (including our New Printing Supplier Visit Checklist!)
You’ve got a great supplier for your print. You’ve always used them and they’re a good bunch. They deliver on time, give you a good dea
02 February, 2011Printing Services Guide – Preflighting Artwork for Print
What is Preflighting? It’s a process your designer or printing services company (printer, print manager etc.) will put your artwork thr
31 January, 2011Printing Brain Guide – Top 10 Leaflet Design Hints and Tips
Printing a leaflet and want to make sure you get the best results from it? Follow this checklist and you shouldn’t go far wrong. 1. Obj
24 January, 2011
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