How Much Should You Spend in Google Ads?
A great starter if you’re new to Google Ads, or a great refresher if you’re not. Includes an idea of click costs by industry.
Beginner Level
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Flypost analysed 130,000 LinkedIn posts from 2,500 B2B creators and found that most common LinkedIn advice does not hold up. The useful finding is refreshingly simple: posts with images and first-person openers performed best. Many familiar tricks - hashtags, question hooks, perfect timing and ideal post length - either did…
More info > LinkedIn algorithm study: what actually worked across 130,000 posts
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More info > AI visibility: query fan-out and why AI visibility needs more than rankings