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Royal Mail Seasonal Incentives Calendar

Royal Mail Incentives Calendar 2025/26 - mail marketing specialist strategies

Royal Mail Wholesale has just unveiled its 2025/26 Seasonal Incentives Calendar – and it’s great news for marketers looking to stretch their budgets further. With up to 20% in postage credits available, it’s the perfect opportunity to get more from your direct mail campaigns.

Up to 20% in Royal Mail postage Credits

Running from 14 April 2025 to 28 March 2026, the calendar features five distinct seasonal incentives that reward you for posting incremental mail volumes. Whether you’re planning a big brand push or a charity appeal, there are serious savings to be made.

The key info:

  • Minimum volumes: 100,000 Letters (or just 50,000 for charities), or 50,000 Large Letters
  • Maximum volumes: Up to 1 million Letters or Large Letters

Terms and conditions apply, check them out on the Royal Mail website here. Or get in touch with your Webmart Account Manager for more info and advice.

Hassle-free mailing with Webmart

And here’s the best bit – Webmart handles the whole incentive process for you. From application to claiming credits, we take care of it all, making sure everything runs like clockwork. You’ll see the credit automatically applied to your next mailing, keeping things simple, stress-free, and seamless.

Already running mailing campaigns with Webmart? We like to keep on top of all the latest postage incentives through Royal Mail, so rest assured we’ll always let you know where you can make savings.

Download Royal Mail Seasonal Incentives Calendar

Check out the incentives calendar here.

Want More incentives?

Don’t forget – these are just the seasonal incentive! Royal Mail also have some great incentives all year round. From First Time User and Testing & Innovation, to Advertising Growth & Volume. Find out more here. Or get in touch using the form below:

Your next mailing campaign with Webmart

Looking to take advantage? We’re already helping clients build campaigns around these incentive windows – so if you’re planning mail in the next 12 months, let’s chat.

01869 321 321

[email protected]

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