Webmart Wins the 2026 edie Award for SME of the Year
They’re the UK’s most prestigious awards for corporate sustainability, so we’re incredibly proud of the whole team to win the SME of the Year Award this year. It’s an especially great achievement considering the really tough competition we were up against – and some of the UK’s best known brands that were also winners (you can see the full list of finalists and winners here).
In recent years, Webmart has undertaken a range of initiatives that align our business goals of maximising emotional, financial and intellectual benefits to Webmart employees, suppliers and customers, along with wider goals of improving environmental sustainability.
That includes certifying as a B-Corp, establishing the Enviromail sustainable mailing brand – which offsets twice the campaign’s carbon emissions – and Ecometrics carbon measurement tool which measures, mitigates and offsets carbon emissions from marketing campaigns.
A delighted Kelly O’Sullivan, CEO of Webmart, said Webmart has taken huge strides in recent years to ensure their corporate governance and strategies fully embrace sustainability, corporate social responsibility and staff wellbeing.
“We’re immensely proud of winning this award because it’s an independent recognition of the journey Webmart has taken. We live and breathe our ‘Do Good, Be Good’ ethos and we’ve enshrined our desire to do the right thing for people and the planet into every process Webmart undertakes.
“That includes everything from working with our supply chain to offset Scope 3 emissions, to ensuring as many projects as we can use FSC certified products, all the way through to donating unearned income to charities – which this year passed the £1m mark. I’m so proud of the amazing work the team at Webmart does every day and to be acknowledged by the esteemed judges at Edie really is the icing on the cake.”
Here’s what the judges said
The edie award tops off a fantastic 12 months for Webmart, as we also won two awards at the SMP Awards for both Mail Performance and Sustainability.
