Fast & Effective Charity POS for Barnardo’s & Hachette

Client

Barnardo's

Services

Sectors

Charity

Overview

Hachette, one of the UK’s leading publishing groups, collaborated with Barnardo’s on a special book, ‘Letters from Lockdown’, to raise funds for the children’s charity. To support the book’s sales in over 400 Barnardo’s stores, Hachette turned to Webmart to design and produce a charity POS solution.

Webmart delivered an end-to-end solution, from concept and prototyping to production and delivery. Within just three weeks, the point-of-sale displays were ready to hit stores, helping to maximise visibility and drive sales for this important cause.

The Challenge

The team at Hachette had clear requirements for the POS displays:

1. Tight Turnaround: Hachette needed the POS units ready for distribution within three weeks.

2. Compact Design: The displays needed to sit on a counter, hold up to 8 copies of the book, and take up minimal space.

3. Durability: A robust solution was essential, ensuring that the displays could remain in stores long-term without frequent replacements.

4. Cost Efficiency: The solution needed to meet tight budget constraints while maintaining high production quality.

The Solution

Webmart’s charity POS specialists collaborated with Hachette to create a solution that ticked every box:

1. Tailored Concept Development

Webmart presented Hachette with multiple design options, including counter, shelf, and floor displays.
The chosen solution was a compact, counter-friendly display with the capacity to hold 8 books.

2. Prototyping and Testing

A white prototype was engineered to refine dimensions and test its stability with and without a step.
Hachette’s assets were seamlessly integrated into the design, ensuring the branding and messaging were on point.

3. Efficient Production and Assembly

Webmart managed the full production process, ensuring each unit was packed with assembly instructions and supporting posters.
The displays were delivered individually packaged, making distribution across 400+ Barnardo’s stores effortless.

The Results

The charity POS campaign was a resounding success:

3-week

Turnaround from brief to delivery, Webmart ensured the POS displays were completed on time, meeting the tight deadline.

400+ Stores

Supplied – each unit was ready for immediate distribution, arriving pre-packed with all necessary materials.

Robust displays

The durable design provided Barnardo’s stores with a high-quality solution for promoting the book.

Looking Ahead

Webmart’s expertise in charity POS solutions helped Hachette and Barnardo’s create impactful, cost-effective displays that supported a meaningful cause. If you’re looking for innovative and reliable point-of-sale solutions for your charity or business, get in touch with us today.

What our client said

The Webmart team understood exactly what we needed and were able to quickly find a solution that worked for us. Thank you very much for your flexibility and support in making this POS happen!